Have you seen “Slumdog Millionaire”? It won the Golden Globe award for Best Motion Picture Drama 2008 last night. It is an richly layered film which gets better the more you think about it. See viewers comments about it on the Internet Movie Data Base.
Thomas Friedman first published “The World Is Flat” in 2005. It is currently in it’s third revision.
Friedman posits that Globalization has had three tranches – Globalization 1.0 was countries globalizing, Globalization 2.0 was companies globalizing and Globalization 3.0, which started in approximately 2000, is the new found power for individuals to collaborate and compete globally. He talks about ten flattening forces – you have lived through them all if you were 21 in 2008. We are all involved in a global competition. Don’t focus on jobs lost to outsourcing in this new world. That’s a race to the bottom of the pile; focus instead on a race to the top. A fascinating and scary book.
So what do I mean that “Slumdog Millionaire” supports the idea that “The World Is Flat”? In the book Friedman uses India as a landmark example of a country who is taking advantage of the flattening of the world to “race to the top” for the best jobs. India started its economic resurgence by becoming the “call center” location of choice in the outsourced world we all know. But it has gone far beyond that and become a technology power in its own right – one only has to think of the new giant Indian companies, like TaTa and Wipro.
Where once America dominated the industry it started – Motion Pictures, it has begun to lose it’s sole ownership of that industry. Where once there was the USA and some occasional pictures we celebrated from the UK, France and Italy, there wasn’t much else. Now there is Bollywood in India. And now “Slumdog Millionaire” has won the Best Drama Golden Globe and three other Golden Globes. The collaboration on this movie is spectacular. It was based on a novel, “Q&A” by an Indian Author, Vikas Swarup. The screenplay was written by an Englishman, Simon Beaufoy. It was co-directed by an American, Danny Boyle and an Indian, Loveleen Tandan.
So what’s the point? Read “The World Is Flat”. As a solopreneur consultant we can take advantage of the technologies available to us from anywhere as well partnerships around the world to offer services only our larger brethren could have offered previously. In 2009 we had all better figure out how to do more for and be more valuable to our prospects and clients if we want to thrive.
What are your favorite examples of a flattening world? What are you doing to help yourself in this flattening world?
Go close some business,